行为经济学

When you look carefully at the way people work, there’s a lot more at play — and at stake — than money. Take a look at 7 studies by the likes of behavioral economist Dan Ariely and psychologist Adam Grant.

Behavioral economist Dan Ariely points out the surprising joy and engagement we feel when we make things

Most people’s hearts leap up when they see the words “50% off” or “Buy One Get One Free.” Unfortunately, discounts cause us to act quickly and spend more than we should, say economist Dan Ariely and writer Jeff Kreisler.